Customer satisfaction - Business advice, consultancy and training - Derby

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Customer satisfaction

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Measurement and Management

Customer satisfaction is generally regarded as the Number 1 business priority for any successful organisation.

Without customers there is no business. Customers are the lifeblood of your organisation and the aim should be to provide 100% satisfaction and help them to grow their businesses - in order to create more demand for your products and services.

Survey

There are two pitfalls to avoid in relation to determining customer satisfaction. The first pitfall is to do it through a postal questionnaire - and the second is to engage a third party specialist to do it for you.


Customer satisfaction should be determined from a face-to-face meeting as part of regular business activity.


If you need a customer satisfaction survey process then we can supply one, with templates that can be easily customised to your specific requirement - together with all the training and advice on how to determine the most appropriate customer satisfaction measures.

If necessary, we can run the survey with you - but only with your active participation because they are your customers.

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